After earning his degree in Physics from the University of California, Santa Barbara and spending several years with an aerospace contractor, Mr. Jonas decided to pursue his true passion for Renewable Energy Technologies. In 1993, he founded Pure Power Solutions. He immersed himself in renewable energy, designing and building complex off grid systems, and has lived off-grid for over 18 years.
As a result of his life-long commitment to renewable energy, Mr. Jonas is known internationally as one of the leading experts in off-grid energy systems. He has worked with solar, wind and hydro and is well versed in the entire spectrum of energy technologies.
Solar has come a long way since 1993 and Rody continues to be a thought leader in the industry. Today, Pure Power Solutions is the one of the most well respected installers of all types of off-grid and grid-tied energy systems. Mr. Jonas’ passion for renewable energy is matched only by his strong commitment to his customers and today, Rody and Pure Power Solutions continue to design and install leading edge renewable energy systems for a variety of clients in the Bay Area and around the world. Mr Jonas has taught at the Solar Living Institute in Hopland, CA, been a presenter on behalf of the Sonoma County Energy Independence Program and served as Chairman of the Healdsburg Green City Committee.
In her role as Operations Manager, Ms. Hawthorne has managed almost every function of the business. She has been integral to the success of the company’s diverse projects – grid-tied and off-grid, residential and commercial, solar and other renewables. Ms. Hawthorne has an eye for detail and a passion for great customer service, qualities which make her invaluable to the company.
She is currently operations and office manager for the company, as well as maintenance manager for our office building. She also oversees relationships with public utilities, private power providers and renewable energy finance partners and is largely responsible for the company’s bookkeeping and insurance programs. Ms. Hawthorne has been an outspoken advocate for renewable energy for many years and has lived off-grid with her family of five for over a decade.
Ross Fisher Sales Engineer, Energy Analyst, NABCEP Certified
Since graduating Magna Cum Laude with a B.S. in Sustainability in 2009 from Arizona State University, Ross has spent much of his time doing what he enjoys- designing commercial PV systems. In addition to design and engineering, he has executed feasibility studies, economic analyses, and project managed commercial and utility scale energy projects; completing over 30MW of solar generation facilities. NABCEP Certified, Ross’s breadth of technical knowledge and real world experience make him an exceptional, well-rounded and thorough designer of PV Systems, as well as a great asset to Pure Power Solutions.
Eric Castner Construction Manager, Certified Electrician, NABCEP Certified & Army of One
Eric received extensive training through the Solar Living Institute and is deeply committed to Renewable Energy and associated technologies. He continues his education and professional pursuits while raising his twins Jett and Marley; formidable sources of energy themselves.
Mike Mead Design & Permit Tech, Jack of All, Master of None
Mike Mead has been solarizing the greater North Bay for over seven years. He handles all of Pure Power’s permitting and a large amount of design. Mead is also a strong asset for the installation crew. He has a can-do composition and takes great satisfaction in a job well done.
J.Gerard Systems Administrator
After graduating from UCLA with a BA in English Literature, Gerard began pursuing his interest in the digital arts. After completing a 2 year certification program in Computer Animation at Santa Monica College, his passion for the digital medium led him to computer programming. Gerard then acquired an AS degree from SMC in Web Programming and Networking technologies as well as a CISCO networking certification.
Now a Healdsburg local, Gerard has worked for Pure Power Solutions for six years. Gerard starting working for Pure Power after a particularly thoughtful conversation with Rody convinced him there was a place in Pure Power Solutions for a person of his skill and experience. He said "we can make a tangible and lasting impact on our environment by advocating and installing renewable energy systems and do it better than anyone else." then he added "It's the right thing to do." Gerard started, in the trenches (literally), learning the trade from the ground up at the time when the business was operated out of a trailer located in Alexander Valley. With an eye for the visual and mind for the technical, Gerard is a unique asset to the company as a solar technician, monitoring pro, and IT administrator.
Katie Modell Procurement & Catalyst for getting **it done
A recent graduate of Sonoma State University, Katie received her degree in Energy Management and Design, with a minor in business. Determined to find a company that was not only environmentally sound, but also morally tuned to customer's needs and interests, she feels that she could not have found a better business to work for.
Katie largely handles procurement and purchasing needs, vendor relations, interconnection, administrative work, and project support. This is no small feat, as each project is specifically designed and tailored to the needs of the customer and location. In her personal life, Katie enjoys hiking after work, studying for her LEED certification, and cooking for her family and friends.